Entries are now open for the Torres Brandy Zero Challenge – your chance to win €30,000 to make your sustainable bar project a reality.
The Torres Brandy Zero Challenge has returned for it’s second edition, offering bartenders the chance to win €30,000 to make their sustainable bar project a reality.
From their origins as winemakers in 1870, the Torres family have combined tradition and innovation to craft prestigious wines and brandies, always working with the utmost respect for the land and the environment. Now in it’s second year, their Global competition is back and is calling on bar managers and bartenders around the world to submit their sustainable bar initiatives in an effort to promote a new mind-set in mixology that prioritizes the environment.
In order to enter, participants must upload a short video, introducing themselves and outlining their project and how they would use the investment to make their venue more sustainable. Entries are open now, and will close at midnight on Tuesday 31st October. All entries will be evaluated by a panel of judges for both the quality and creativity of their idea, it’s potential impact and their individual presentation style.
The top 4 UK entrants will be announced in November, and invited to London to compete in the UK final in January 2024, where they will present their ideas live in front of a panel of UK industry leaders. Here, one lucky winner will be crowned; winning their ticket to Barcelona to compete in the Global Finals on 21st March 2024.
Torres Brandy are firm believers that taking care of the planet should have its rewards, and the winning competitors from 10 countries will spend time exploring the home of Torres Brandy, living an unforgettable 3-day experience full of activities in one of the world’s most forward-looking and innovative cities.
They will then take to the stage to compete in the Global Final where their projects will be evaluated on the idea itself, it’s sustainable impact, and viability of implementation. Finally, they will create and present a sustainable cocktail for the remaining 10% of the points, culminating in one Global winner taking home a prize of €30,000 to make their sustainable bar project a reality.
Last year’s creative projects ranged from creating digital educational platforms to a clothing line created from waste citrus. The overall winner was Giacommo Gianotti, of Paradiso, Barcelona, currently named number one in The World’s 50 Best Bars. His plan focused on opening up the Paradiso Zero Lab to educate bartender’s from across the country, and creating useful new vessels from recycled waste plastics. After the competition he said “It is an honour to have won, a great satisfaction. Especially now that we have recently inaugurated the new Paradiso Waste Lab, I am very happy to be able to use the award by investing in the growth of this project.”
For more details and to submit your entry, visit the Zero Challenge website here or for more information on the competition contact clarem@caskliquidmarketing.com.